Information We Collect

A. Information You Provide

We may collect the following personal information:

• Full name
• Email address
• Phone number (including mobile number for SMS communications)
• Mailing and billing address
• Booking details (dates, guest count, pet information, special requests)
• Payment information (processed securely through third-party payment processors; we do not store full credit card numbers)
• Government-issued identification (when required by law, property regulations, HOA rules, fraud prevention, or rental agreement compliance)
• Any other information voluntarily submitted via inquiry forms or direct communication

B. Automatically Collected Information

When you visit our Website, we may automatically collect:

• IP address
• Browser type and device type
• Operating system
• Pages viewed and time spent on the site
• Referring URLs
• Cookie and tracking data

C. Information from Third Parties

We may receive information from:

• Booking platforms such as Airbnb or VRBO
• Property Management Systems (PMS)
• Payment processors
• Analytics providers such as Google Analytics
• Marketing platforms such as Klaviyo

How We Use Your Information

We use personal information to:

• Process and manage reservations
• Verify identity where required
• Send booking confirmations and check-in instructions
• Provide customer service and support
• Send marketing emails or SMS messages (with consent where required)
• Improve website functionality and user experience
• Analyze website traffic
• Prevent fraud and enhance security
• Comply with tax, regulatory, and legal obligations

We do not sell your personal information.

Email and SMS Communications

Email Marketing

If you subscribe to our email list, we may send promotional emails, property updates, and travel information.

You may unsubscribe at any time by clicking the “Unsubscribe” link in any email.

SMS Communications

By opting into SMS communications, you consent to receive recurring automated marketing and transactional messages from Modern Mountain Vacations.

• Message frequency varies
• Message and data rates may apply
• Consent is not a condition of purchase
• Reply STOP to opt out
• Reply HELP for assistance

We use Klaviyo to manage email and SMS communications as a service provider acting on our behalf.

Cookies & Tracking Technologies

Our Website uses:

• Essential cookies (required for functionality)
• Analytics cookies (Google Analytics)
• Marketing/tracking cookies (Meta Pixel for performance tracking, not for running paid ads)

Although we do not currently run Meta advertisements, Meta Pixel may collect browsing activity for analytics and audience measurement purposes.

You may manage cookie preferences through your browser settings or our cookie banner.

How We Share Information

We may share personal information with trusted service providers, including:

• Payment processors
• Property management software providers
• Email and SMS platforms (Klaviyo)
• Analytics providers (Google Analytics)
• Cleaning or operational staff (limited booking details only)
• Legal, tax, or regulatory authorities when required by law

In the event of a merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of that transaction.

We do not sell personal information to third parties.

Data Retention

We retain personal information only as long as necessary to:

• Fulfill booking agreements
• Maintain financial and tax records (typically 5–7 years where required)
• Comply with state and local lodging regulations
• Resolve disputes
• Enforce rental agreements

Marketing information is retained until you unsubscribe or request deletion.

Government-issued identification is retained only as long as necessary to comply with legal, regulatory, fraud-prevention, or property requirements.

Your Privacy Rights

Depending on your location, you may have rights to:

• Access the personal information we hold about you
• Correct inaccurate personal information
• Request deletion of your personal information
• Opt out of marketing communications
• Request information about how your data is shared

California Privacy Rights (CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (as amended by the CPRA), including:

• Right to know categories and specific pieces of personal information collected
• Right to delete personal information
• Right to correct inaccurate personal information
• Right to opt out of “sharing” for cross-context behavioral advertising
• Right to limit use of sensitive personal information
• Right to non-discrimination for exercising privacy rights

We do not sell personal information.

Nevada Privacy Rights

Nevada residents have the right to request that we not sell certain covered information.

We do not sell personal information as defined under Nevada law.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no online transmission or storage system is guaranteed to be 100% secure.

Third-Party Links

Our Website may contain links to third-party websites, including booking platforms such as Airbnb or VRBO. We are not responsible for the privacy practices of those sites.

Children’s Privacy

Our Website and services are not directed to children under 13. We do not knowingly collect personal information from children.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised “Last Updated” date. Continued use of the Website after updates constitutes acceptance of the revised policy.

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